
I Love Betty La Fea is the biggest branded-content deal in Philippine TV history, as advertiser’s brand has a direct relationship with the TV series both financially and creatively . Like the 4G Antioxidant Advertiser that has successfully integrated their product placement directly into to the show. Ironically, Betty was the one who helped conceptualized the 4G TV Commercial with Bea Alonzo as the model endorser, where we all know Betty is played by Bea Alonzo herself. I'm also intrigued how the other Investors such as Clear shampoo and Belo Essentials will seamlessly play in the future episodes as they are both endorsed by John Lloyd Cruz and Bea Alonzo. Check out the commercial video after the jump.
New 4G Antioxidants TV Commercial
Episode 128
10 hours ago

Welcome to a blog dedicated to enthusiasts of the colorful and exciting world of Betty La Fea. Philippine's "I Love Betty La Fea" soap opera is based on the Columbian telenovela ,Yo soy Betty, la fea, that has spawned over 20 editions worldwide. This website has been established to offer a portal connection for fans of any Betty La Fea adaptations around the globe. The Betty La Fea saga is not just a franchise but a universal organization for everybody to share their country's culture and sensibilities.
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